Phil Langley presents at PlaceTech's Trend Talk London

The outcome, the delivered value is the driver, not the process.. As the impacts of global warming and destruction of the natural world become clearer to us all, we should not hide away, or simply feel guilt, or try to push it away and dismiss it.

Professor John Dyson spent more than 25 years at GlaxoSmithKline, eventually ending his career as VP, Head of Capital Strategy and Design, where he focussed on developing a long-term strategic approach to asset management..While there, he engaged Bryden Wood and together they developed the Front End Factory, a collaborative endeavour to explore how to turn purpose and strategy into the right projects – which paved the way for Design to Value.

Phil Langley presents at PlaceTech's Trend Talk London

He is committed to the betterment of lives through individual and collective endeavours.. As well as his business and pharmaceutical experience, Dyson is Professor of Human Enterprise at the University of Birmingham, focussing on project management, business strategy and collaboration.. Additionally, he is a qualified counsellor with a private practice and looks to bring the understanding of human behaviour into business and projects.. To learn more about our Design to Value philosophy, read Design to Value: The architecture of holistic design and creative technology by Professor John Dyson, Mark Bryden, Jaimie Johnston MBE and Martin Wood.Available to purchase at.At Bryden Wood, our work spans many sectors at the leading edge of technological innovation.One rapidly growing sector with a pivotal role in the global energy transition is the construction of lithium-ion battery manufacturing plants for electric vehicles (EVs)..

Phil Langley presents at PlaceTech's Trend Talk London

Battery manufacturers such as CATL, BYD, LG Energy Solution, Panasonic, and others are expanding their portfolios of complex new gigafactories.These facilities handle chemicals, metals, and intermediate products with stringent safety and environmental control requirements, often in direct partnership with carmakers like GM and Tesla..

Phil Langley presents at PlaceTech's Trend Talk London

The costs and timescales associated with constructing such facilities are immense..

The Search for Better Value.These outputs – including virtual reality motorway driving – allow us to visualise and assess risks and opportunities of a smart motorway at the earliest planning stages.

It takes a few days to do what used to take months..This approach – harnessing wide-ranging data, applying it creatively, iterating rapidly – can be applied in any number of other contexts, and we are currently working on several initiatives that need rapid implementation in the post-COVID world.

Watch this space.. It’s all about agility; the ability to plan and respond to changing circumstances in complex situations.But agility can’t simply be reactive.